office meeting notes 3-10-09

Steven Rish will be setting up an on line NAR seminar on “Short Sales” in the big conference room on Thurs. (March 12) at 3PM. Everyone is welcome to join Steven.
We want to congratulate Evelyn on her excellent “Service Satisfaction Survey”.
There are some excellent C-Bolt classes coming up which will be set up in the lge. conference room. They are on Wed. 3/11 “Attracting Clients using the Lowe’s Coupon”, On Wed. 3/18 “Phone duty as speed dating” and on Wed. 3/25 - Blogging Basics.
CRS says that 92% of consumers who have a positive experience with a company will recommend that company to someone they know. Spread the word-clients who become advocates for your business can help generate leads and referrals. According to CRS there are 6 principles. #1. Get plenty of feedback. Responses can help agents determine what is working and what needs to change. #2. Share knowledge freely. Realtors who write blogs, contribute to online communities or conduct free workshops tend to become trusted advisers in their community. The more knowledge you share with others, the more people will learn about it and pass it on to others. #3 Build the buzz. To get people talking about your business produce a video testimonial featuring clients who have just closed on a home. # 4. Create community. Agents need to study their customer base to determine which clients are the true evangelists. Are there any clients that keep referring new clients? For those clients who have produced the most referrals, do something special for them. Get them together and reward them for what they are doing for you. #5. Offer bite-size chunks. If clients can depend on the information from their agents to keep them up to date on what’s happening, agents become a trusted source that clients can turn to. Even if clients decide not to use an agent, they may still find the information valuable and pass it along to someone else. 6. Create a cause. Agents need to think about why they are in the real estate business. Do you just want the sale or do you want to help clients improve their lives? Find the purpose behind your business.
Linda faxed you yesterday the latest MLS area sales statistics. This is an excellent tool to use in your listing presentations, share with your bull’s-eye list of clients and anyone that may be in the market to buy a home. This is an excellent time to buy.